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2013-2014 University Catalog
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AMGT 527 - Selected Readings for PR and Marketing in the ArtsCredits: 1 (NR)
Introduces students to the intellectual foundations of the practice of PR and Marketing as well as providing an opportunity to think critically about the field as it relates specifically to the arts. Considers ethical practices and professional responsibilities of professional arts managers working in this specialty.
Prerequisite(s): Admission to Arts Management program or permission of program director.
Hours of Lecture or Seminar per week: 1
Hours of Lab or Studio per week: 0
When Offered: Fall, Summer, Spring.
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